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Aldi Is Rolling Out a Significant Change to Its Beloved Products

As the battle against artificial colors and flavors ramps up, Aldi has announced that it will make necessary changes to its products.

The discount grocer, which already boasts the Simply Nature line that's free of artificial colors and flavors, will remove an additional 44 artificial preservatives, colors, flavors and sweeteners from its store-brand products.

The announcement noted that the change will impact the private label, along with vitamin and supplement products.

The rollout is expected to be fully implemented by Dec. 2027, with the reformulated products rolling out across the year.

The move will increase the restricted ingredients list from 13 to 57.

"At the heart of our private label products is a commitment to listening to our customers and continually improving the products they bring into their homes," said Scott Patton, Chief Commercial Officer, in the statement.

"Based directly on customer feedback, we are proud to take meaningful steps to make it even easier for families to fill their carts with confidence by delivering simpler ingredients while continuing to provide the quality and value they expect from ALDI."

The German retailer's decision builds on the removal of 13 ingredients more than 10 years ago, when it became the first national grocery to eliminate certified synthetic colors from its exclusive products in 2015.

Building on that legacy, Aldi revealed a list of ingredients that will be phased out, including synthetic antioxidants used as preservatives like BHA (butylated hydroxyanisole), BHT (butylated hydroxytoluene), and Potassium nitrate, the oxidizing agent Bromated Flour, the whitening agent to make foods brighter, Titanium dioxide, and many more. See the full list here.

"These ingredients will no longer be permitted in any ALDI private label food product, either as a direct ingredient or as part of a composite ingredient," the fast-growing grocer noted.

Earlier this year, Target announced it was making an "industry-leading move" as one of the first national retailers to carry only cereals made without certified synthetic colors.

Related: Target Just Became One of the First Retailers to Make This 'Industry-Leading' Change in the Cereal Aisle

Additionally, PepsiCo revealed the removal of artificial colors and flavors from its portfolio of brands, including Doritos, Cheetos and Tostitos with the "Simply NKD" line, while Mars Inc. officially removed the controversial additive titanium dioxide from its Skittles lineup in 2025.



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This story was originally published April 24, 2026 at 2:10 PM.

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