Talk on loyalty building offered by chamber

The Tri-City Regional Chamber of Commerce is offering a Business Development University presentation on "Building Customer Loyalty: Developing Long-Term Relationships for the Life of your Business."

The event will be from 1 to 3 p.m. Thursday in the Bechtel Board Room at the Tri-Cities Business and Visitors Center.

Dale Washburn, chief executive officer for Washburn Communications, will talk about the importance of customer loyalty and how to cultivate it. He also will discuss how to nurture marketing, and how emerging tools such as social media and online communities can be used to strengthen relationships.

Tickets are $20 for chamber members and $30 for nonmembers. Tickets are available through the chamber at 736-0510.

For more information, go to www.tricityregionalchamber. com.