The Washington State Wine Commission recently released the latest version of The Recommendeuer, an award-winning iPad and iPhone application.
The updated content includes a live and interactive American Viticultural Area map, the 2013 harvest report and new vintage summaries.
The app offers a regional wine immersion led by actor and comedian Greg Proops. Other new features include this year’s Washington State Wine Award winners, direct access to the Washington State Wine trade website and the current Washington State Wine Tour Guide.
“The new content presents an even more detailed overview of our wine regions,” said Steve Warner, president of Washington State Wine Commission, in a statement. “App users can look up specific vintages, access real-time weather information and plan a trip to wine country. And those who love Greg Proops will enjoy the outtake video.”
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The Recommendeuer recently received 10 awards from three advertising campaign competitions, including the American Advertising Awards.
The free app — which can be downloaded from the Apple AppStore — is part of a national marketing campaign to reach wine buyers, sommeliers and journalists.