Owners to keep Fever franchise running in 2014

Tri-City HeraldJuly 14, 2013 

The owners of the Tri-Cities Fever have elected to have their team play in the 2014 Indoor Football League season.

JR and Teri Carr had been debating over the past week on whether to forge ahead for 2014 or shut the franchise down. They have have lost money — in six figures — each of the past four seasons.

Teri Carr told the Herald last Monday she wanted to hear from people who hadn’t come to the Toyota Center and why, and was having the Fever in the community worth it to them.

Late Sunday night, Carr sent out a letter to the media.

It reads:

“Media Partners,

A player said in an email to me “I'll say a prayer for you and the staff and hope that God sends you a concrete sign”. After a week of mixed feelings and emotions and feeling like the answer would never be clear, I had the moment of clarity come after a couple hours of live facebook chat followed by another couple hours of private messaging (thankyou KNDU) from people who had never been to a game, some who had only been to a couple games, and those who are loyal supporters through thick and thin.

What is clear is that we can’t close the doors after receiving the input and suggestion from so many. We need to know that we have tried everything we can and that means taking the input seriously and applying it. We asked for input, we received it and now we need to use it.

The consistent comment we received from those that have not been to a game or have been to only one or two is that the ticket prices need to be more affordable. They need to be affordable for a family to be able to attend more than one a season.

We also received input about promotions and other in game experiences that fans would like to see.

As a result we will be lowering ticket prices across the board, lowering merchandise prices, and bundle concession/ticket packages. While this may initially seem like a bigger loss, if it brings in the number of fans that we need it will be successful.

We will not just count on lower ticket prices to make the difference, many of the ideas, suggestions and comments that we received can be used and were enlightening.

I wish to thank those that took the time to send in their comments, support and suggestions. It is because of those that the Fever will once again be on the field in 2014.

Teri Carr

Tri-Cities Fever”

Carr and her staff will begin using the input they got from the community.

Meanwhile, Carr and Fever coach Adam Shackleford will get to work soon on a new contract for him.

Shackleford’s contract technically runs out on Aug. 31, but the two would like to keep working together.

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