Tri-City company &yet launches new web chat tool to area businesses

November 15, 2010 

— &yet, a Tri-City-based web software company, has launched a new web chat tool called Frontdesk IM to the Tri-City market.

Frontdesk IM’s live chat bar can be quickly added to any website to help small- and medium-sized businesses harness the power of their website traffic.

Inspired by the friendly chat many users are familiar with on websites like Facebook, Frontdesk IM lets site visitors ask questions and chat directly with staff using Frontdesk’s simple dashboard.

Each visitor gets immediate interaction rather than having to search the website for information they can’t find, dig for a phone number to call, or wait for a return email from a contact form.

“People move so quickly on the web — in two minutes, they’ll be on your competitor’s site,” said Adam Brault, &yet team lead, in a press release.

“Contact forms are ineffective because they don’t connect people when they’re most interested. They’re about as friendly as leaving your answering machine on during office hours,” said Brault. “People want to talk to people. Not websites.”

The base cost for the chat tool is $99 a month.

Brault said his company wants to offer this service to Tri-City businesses first and make sure it fully meets customers’ needs before taking the product national. It’s been in development since last fall.

Features are a major reason why &yet is launching locally first. “We have a long list of features we’re evaluating as additions to the product but we want to hear from customers about what’s most important to them,” he said.

For more information about Frontdesk IM, visit www.FrontdeskIM.com or call 987-7728. For more information about the services offered by &yet, visit www.andyet.net.


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